Branded Content

Branded Content, otherwise known as ‘Native’, is where editorial content is sponsored by the advertiser. Your brand aligns with the editorial content piece and has brand exclusivity when it comes to the banner inventory surrounding that content.

Contact the relevant brand to find out more about this effective investment opportunity.

Homepage

All Branded Content is featured on the homepage of the relative site for the duration of the campaign. It is clearly labelled and highlighted for transparency with our audience.

It has prime positioning ‘above the fold’, and can accommodate A/B testing for story images and titles to increase audience engagement.

All Branded Content is promoted across all of our social media channels (typically LinkedIn, Facebook, Instagram and Twitter) to boost traffic to the relevant story. A detailed report can be supplied at the end of all native campaigns.

Newsletter

All Branded Content is featured in the weekly newsletter of the relative site for the duration of the campaign.

Branded Content Article

Branded content is content that does not involve traditional advertising. It can include articles, videos, podcasts, and even live elements that bring relevant value to the consumer.

Reach Us

Tell us about your business or project in the contact form, or give us a call, to find out how we will take your brand to the next level.

Head Office
41 Bridge Road
Glebe NSW 2037
AUSTRALIA

+61 2 9660 2113
chris@intermedia.com.au

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